Strategic leader with 10 years experience across brand, comms, sponsorship and innovation work with a proven track record of building long standing trusted relationships with clients and colleagues.

Coca-Cola - difference makes magic

Coca-Cola - difference makes magic

Problem: Coca-Cola had lost its place at the heart of british culture

Strategy: Use the premier league sponsorship to earn back coke’s cultural leadership

Insight: in the premier league it’s difference that makes magic

Idea: Where Everyone Plays